Launch of Sublime Vanille by Creed
Madison Perfumery Event
We arrive at the location, where the last event preparations are being finished. Everyone is agitated, and we all have the usual dose of nervousness, right before an event. There is just so much work to make this happen, so many details, such a team effort...
Erwin Creed makes his entrance. A young, hansome, elegant man, with the perfect balance between the dreamy air of a perfumer, and the neccesary realism one needs to run such a private business. He's relaxed and effervescent, but you still feel a little overwhelmed by his presence, mainly because of the name he bears. Creed is one of the oldest private family business, celebrating over 250 years of history.
The guests start to arrive and there's a
Erwin Creed makes his entrance. A young, hansome, elegant man, with the perfect balance between the dreamy air of a perfumer, and the neccesary realism one needs to run such a private business. He's relaxed and effervescent, but you still feel a little overwhelmed by his presence, mainly because of the name he bears. Creed is one of the oldest private family business, celebrating over 250 years of history.
The guests start to arrive and there's a
welcome paradox taking reign in there: the fuller the place gets, the more relaxed we all are. A familiar atmosphere makes things flow easier, people are happy to see each other, and everything together takes the shape of an unforgettable soiree between friends, reunited for the same reason: to meet the young Mr. Creed and try the two newest, most exclusive creations from the Royal Exclusives range, "Sublime Vanille" and "Spice and Woods".
Erwin Creed is giving interviews, talking about "Sublime Vanille" and its creamy, Tahitian Vanilla notes, tonka bean and musk, as well as recounting the love story of Marc Anthony and Cleopatra, the inspiration that stood behind "Spice and Wood". During all this time, shining
Erwin Creed is giving interviews, talking about "Sublime Vanille" and its creamy, Tahitian Vanilla notes, tonka bean and musk, as well as recounting the love story of Marc Anthony and Cleopatra, the inspiration that stood behind "Spice and Wood". During all this time, shining
over the room, the hand made Royal Exclsuives bottles are being touched and admired, attracting people from all the corners of the chambers.
The event goes on, the young Mr. Creed is surrounded by guests who wait for his final word on their choice of perfume, and he's totally enjoying himself, not once showing any sign of being tired. After four hours, the location doesn't seem to be empty yet, and our intersecting looks confirm that... we once again did it: we pulled the boheme spirits in to celebrate beauty, the superlative in fragrance, vanilla, Creed, and ourselves.
See video here
-Aiana
The event goes on, the young Mr. Creed is surrounded by guests who wait for his final word on their choice of perfume, and he's totally enjoying himself, not once showing any sign of being tired. After four hours, the location doesn't seem to be empty yet, and our intersecting looks confirm that... we once again did it: we pulled the boheme spirits in to celebrate beauty, the superlative in fragrance, vanilla, Creed, and ourselves.
See video here
-Aiana
